LOVELETTERS - BESPOKE JEWELLERY DESIGNED BY YOU

LOVELETTERS

What’s your message?

Share the story of your life and love by creating something uniquely yours. Spell out the names of loved ones, celebrate a significant date, or showcase your favourite mantra. A truly unique piece of bespoke jewellery handcrafted in 18ct yellow, rose or white gold.

How It Works

Build your own bespoke bracelet now with our complimentary online design tool.

Loveletters step 1

Step 1

CHOOSE YOUR METAL

Opt for either 18ct bold yellow, warm rose or cool white gold​.

Loveletters step 2

Step 2

WRITE YOUR LOVE LETTER

Choose a combination of 21 letters or symbols to spell a name or mantra.

Loveletters step 3

Step 3

ADD SOME SPARKLE

Select which letters or characters to set in diamond pavé​.

Loveletters step 4

Step 4

VISIT US

Book an appointment or enquire online to finalise your design. Your bracelet will be with you within 4 weeks.

Olivia's Bracelet

Olivia loves to travel and create new memories. Her LOVELETTER reminds her of her wedding to Jamie in Ravello, Italy.

Loveletters Gold Bracelet

Cara's Bracelet

As a mum of three, Cara juggles a busy home and work life. Her LOVELETTER keeps her children and husband close by at all times.

Loveletters Gold Bracelet

Maddie's Bracelet

For Maddie, reflection and self-discovery play a huge role in her life. She loves pieces with deeper meaning and personal symbolism.

Loveletters Gold Bracelet

Handcrafted to the Highest Standard

Each bracelet is unique, made to order by our skilled craftsmen in our workshops.

Loveletters craft image Loveletters craft image

Chunky in design, the bracelet perfectly echoes the bold silhouettes of Retro jewellery from the 1930s and 1940s, however, its construction has been a very modern feat of engineering. 

Upon closer examination of the bracelet, it reveals that each link is actually a letter illustrated in an angular font, which is not immediately obvious at first glance. “This is one of the most complicated jewellery offerings we’ve ever made. Loveletters is a fairly simple design, but to get a simple design working well takes a lot of time ” states Pragnell director Tom Crookenden.

Developing a font that was both aesthetically pleasing and capable of such functionality that any letter could link to any other has been a challenge. This collection has been three years in the making. 


Loveletters diamond settting

Frequently Asked Questions

Below are the answers to our most commonly asked questions. Should you want to find out more please feel free to Contact Us and begin your Pragnell experience.

You can use any letter from the English alphabet (A-Z), numbers (0-9) and the special character ‘&’, heart, pyramid and blank space.

Other special characters and languages cannot be used.
This is the first choice you get when designing your own Loveletter bracelet. Choose from either 18ct yellow gold, 18ct rose gold or 18ct white gold.
You can use 21 characters.

Bespoke commissions are available with 9-20 characters, please contact us for details​.
No, the letters change size to fit the total length of the bracelet.

In the Loveletters configurator we cater for bracelet lengths between 15 - 18 cm. We do cater for sizes beyond this through our special order service. Please get in touch using the enquiry form or book an appointment to talk to one of our experts.
Please use our Loveletters size guide to determine the size of bracelet you require. The printable size guide includes a tape measure to be cut out and used at home. Loosely measure your wrist using the tape measure choosing the size according to how tight you prefer your bracelet to be.
Every bracelet is unique and made to order. The size of the letters depends on the number of letters and length of bracelet, a change in either results in a change in the size of all the letters.

Letters are always a ratio of 1:1 width to height, and all letters in a bracelet are always the same size and have a depth of 2.2mm. We do not pre-make any letters, only once you have selected all the attributes of your bracelet can we send your design to the workshop.
Your finished bracelet will be with you within 4 weeks.
Loveletter bracelets start from £6,600. The price will vary on the number of diamond set letters you choose and the length you require.

Bespoke Loveletter bracelets price will vary based on the number of letters and diamond set letters you choose. Enquire for more details.

The price of your bracelet will change as you alter your design throughout the configurator, depending on the number of links, number of diamond set letters and the length of bracelet. The final price of the bracelet is calculated based on your finished design.
Your bracelet will be presented in a jewellery box specially moulded to those chosen letters, making this an incredibly attractive gifting option.
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Our Showrooms

From Market Street to Mayfair, you can be sure of a warm welcome at any of our showrooms across Great Britain.

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From Market Street to Mayfair, you can be sure of a warm welcome at any of our showrooms across Great Britain.
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